Fast-Cheap-Bad, Slow-Expensive-Great

How do you want your design? In reference to the infamous venn diagram and first thing I ever put on Pinterest, it’s an honest question. One that I think cuts right to the chase. In my design practice, at it now for 12+ years, I prefer to have nothing to do with the fast, cheap, or bad. On the other hand, I’m not all that interested in slow, expensive, or great. I do really want the steady, the appropriate, and the good. I suppose I’ve never been all that into extremes. Design in the middle of everything is what I’m after. So no, I cannot get you your urgent request for awesome next week. I’m also not gonna go slow, won’t overcharge, and will deliver something that’s meaningful. You want great, go here. Glad we got that out of the way.